- August 17th, 2016Read Article
Don’t miss out on potential leads or business opportunities by ignoring an easily accessed list of the companies that are browsing your website. In this post, I’ll review how by utilizing either standard analytics tools or third party web applications, you can obtain a wealth of data that can help feed your sales pipeline.
- July 12th, 2016Read Article
You can't ignore reality: thousands of websites are hacked every day and it can happen to you. Your website is probably being attacked right now and you don't even know about it. While it sounds daunting, with the right systems and procedures in place, you can rest easy knowing that you have prepared for a cyber crisis. This article will provide a summary of the best practices for minimizing risk, and for recovering your website should an intrusion occur.
- June 10th, 2016Read Article
Websites and apps provide users who can type, click, and swipe, read, see, and hear with an unprecedented amount of information and convenience. We communicate, shop, schedule, learn, and share experiences via the internet. Unfortunately, those with disabilities and impairments are not afforded the same access to information and convenience.
- March 29th, 2016Read Article
I was recently working with a client on an award submission for a website developed by our team. One of the submission requirements was to demonstrate the results and impact of the project.
As we started diving into the referral source data, we noticed that there were several referring sites with which we were not familiar. Why were visitors arriving from sites like traffic2cash.xyz and free-social-buttons.xyz?
- February 17th, 2016Read Article
In our last blog post, we discussed three recommendations for improving your digital marketing effectiveness in 2016. In this post, we’re going to tackle what we have found to be the most challenging task for many organizations - content creation.
- July 21st, 2015Read Article
On April 21, 2015, Google changed its search algorithm to favor "mobile friendly" websites. We discuss the reasons Google made the change, how it affects your organization, & how you can ensure that your site adheres to the new standards.
- January 7th, 2015Read Article
As we move into 2015, most of us have spent some time setting goals and objectives for the New Year. Many studies, including Gartner’s CMO Spend 2015, have found that 2015 will be the year that organizations seek to optimize their social media efforts through targeted, integrated campaigns.