Founded in 1969, KDA Architects is a skilled team of architects, interior designers, and landscape designers who specialize in senior living facility design. The KDA team brings a caring, people-oriented approach and thoughtful design process to each project — creating functional facilities that enhance independence and wellbeing for its residents.
KDA engaged Lyquix to design and develop a new website that would be visually appealing, intuitive, and reflect the firm’s work and culture. Through the discovery and information architecture phases of the project, we found that the previous site felt outdated, did not properly showcase their work, and had minimal tools of interactivity. Our solution was to position KDA as a leader in senior living design by prioritizing projects and expertise, as well as illustrating the value of KDA’s process. The goal was to emphasize KDA’s positive and long-lasting client relationships and their talented, cohesive team. As a result, prospective clients and employees would feel impressed, engaged, and inspired by KDA.
- Increase revenue and brand awareness
- Recruit new talent
- Expand market area and segments
As an architecture firm that highly values quality design in each project, the new website needed to visually mirror the same standard. Lyquix’s design strategy prioritized imagery and interactivity, placing projects and team collaboration at the forefront. In addition, the new website aimed to strengthen the KDA brand identity by building upon an existing color palette and logo to create a unique design system. The new experience illustrates KDA’s creativity and careful design consideration — setting their work apart from the competition by framing imagery as a focal point with large distinctive text and color treatments.
With the launch of the new website, KDA is positioned to properly communicate its value to the architectural and senior living communities. KDA is now equipped with a website that matches the quality of their work and can easily meet company goals for the future to increase revenue, recruit talent, and expand their reach.